Tag: martial arts school

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Martial Arts Marketing Plan and USP

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You have a dream of running a successful martial arts school. You have put in time and effort to hone your skills and you want to share your knowledge with others. However, you cannot merely open a school and believe that the presence of the facility alone will be enough to attract students. This means you need a martial arts marketing plan and USP…your unique selling proposition. How to Make a Martial Arts Marketing Plan When you start to develop your marketing plan, be sure to keep an open mind and be willing to embrace different types of advertising that … Continue reading

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Martial Arts Marketing Part IV: Local Online Directories

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Promoting your martial arts school in local online directories provides two major benefits.The first of these is the number of direct visitors that they can bring to your business. Local directories are great because everyone who sees your listing will be in your area and so is a potential student for your school. There is another important advantage to local directories as well. Google and other search engines will be able to see that you have links from multiple directories back to your own website. This will help to increase its page ranking for local search results. It helps to … Continue reading

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How to Open a Martial Arts Business

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Before you can open a martial arts business there are certain fundamentals of the business you will need to think about. We will list and discuss the most important aspects of the business to consider before opening a martial arts school. What Business Aspects to Consider Location: Where are you going to open your school?  Location will play a large role in the success or failure of your school so you need to give it proper consideration. There are two main aspects to location cost and utility. By cost we mean how much will your preferred location cost you in … Continue reading